Segment Marketing - Free Audiobook

Segment Marketing: Reaching New Audiences

_Craig Partin, CCHP, Furnished Quarters

Christine Bishop, Premiere Executive Suites

Jim Lee, Nika Corporate Housing

Paul Warman, National Corporate Housing

Gavan James, CCHP, NOMAD Temporary Housing_

Your company has target markets but are you reaching all the potential markets? Do you sell differently to government, entertainment, medical, consulting, relocation or Fortune 500 client segments? Learn new tips on how to effectively sell service versus price. Gain insights into what each of these segments and others want and how to really reach them in new ways.